Revenue
Flat-Rate Pricing
Definition of
Flat-rate pricing refers to a pricing strategy where a fixed price is charged for a particular product or service, regardless of the actual cost incurred. It is a straightforward and simple pricing model that is often used in various industries, including transportation, telecommunications, and software development. For instance, a taxi company may charge a flat rate for a ride from the airport to a specific destination, regardless of the time taken or traffic conditions. Similarly, software companies may offer flat-rate pricing for their services, allowing customers to access all features for a set price. Flat-rate pricing is often preferred by customers because it provides predictability and transparency in pricing. It eliminates the confusion and frustration of variable pricing, making it easier for customers to budget and plan accordingly.