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The PLG Glossary

The PLG Glossary

Product

Feature Prioritization

Definition of

Feature Prioritization

Feature Prioritization

Feature Prioritization

Feature prioritization is the process of deciding which features or functionalities of a product or service should be given priority over others. It is a crucial aspect of product development, as it ensures that the most important and impactful features are developed first. Feature prioritization involves assessing the potential value of each feature, as well as its feasibility and complexity to implement. For example, if a software development company is creating a new project management tool, they may prioritize features such as task management, team collaboration, and time tracking as they are critical for project success. In contrast, features such as custom branding or email notifications may be secondary and prioritized for future development. Effective feature prioritization requires a deep understanding of the target audience and their needs, as well as the company's overall goals and objectives. It helps to ensure that resources are utilized efficiently and effectively, resulting in a product that meets customer needs and drives business growth.